Salesforce for Political Campaigns

The Internet has already transformed the way politicians communicate with voters; now the Web is poised to radically change how candidates manage the day-to-day operations of their campaigns. Rather than invest in expensive, unwieldy hardware and software, campaigns are turning to on-demand applications—delivered entirely over the Internet—to run their campaigns, just as companies have embraced Web applications to run their businesses.

Created by the leader in on-demand applications, Salesforce for Political Fundraising is already at work helping to manage operations and raise millions of dollars for candidates everywhere from local elections to the race for the White House.

Salesforce helps campaigns and advocacy groups succeed by offering:

  • A Web-based control center, giving campaign staff a single point of access to just about everything they need to run the campaign.
  • A shared view—or single source of the truth—for everything that matters to the campaign: donors and fundraising progress; outreach campaigns, polls and the buzz around candidates; and events and appearances on the campaign trail. 
  • Anytime, anywhere access from anywhere on the campaign trail—all a staffer needs to access Salesforce is an Internet connection.
  • Personalized access for everyone on the campaign, from the candidate and senior staff to volunteers and fundraisers, so everyone can see the information they need, when and where they need it. 
  • Point-and-click customization, so the Salesforce application matches the unique processes and data capture needs of individual campaigns.
  • Flexibility to add other helpful on-demand apps from the AppExchange and to integrate with other popular technologies, such as NetFile.

Salesforce for Political Fundraising provides a packaged management solution that eliminates the need for buying, implementing, and maintaining hardware and software so campaigns can hit the ground running and stay focused on their political goals rather than on technology.